Opinion & Response- September 2002
CATALOGS WE LOVE
Even if you don’t wear ties, the Lee Allison Co. catalog will have you lusting for a four-in-hand. The high-quality paper and pristine reproduction show off the vivid colors and silk textures of the company’s hand-made ties to dazzling effect. And the copy – well, here’s an example: "A Cary Grant classic. This very subtle two-color check is a fabric known as natte – not unlike an oxford weave in a shirt. Super tasteful. From 10 paces it resembles a solid. You could get promoted in this tie. You could get married in this tie. You could even consummate your marriage in this tie (but only if you ignore our Safety Recommendation)." So fabulous are the copy, the creative, and the ties themselves that we love the catalog despite a particularly hideous typo that appears on every spread: "You can also buy online, where you’ll see our entire collection of 120 hansome designs."